Tagged with campaign tracking

Analytics

Track Smart, Win Big: An Optimized Dataflow...

36 views September 26, 2024

This is the second of two webinars in the ‘Track Smart, Win big’ webinar series. With the first...

Analytics

Track Smart, Win Big: The GA4 Campaign Playbook

66 views September 18, 2024

Most marketing leaders are challenged proving accurate campaign impact. 95% report that they are...

Analytics

Deep-Dive: Best Practices for Providing...

57 views June 05, 2024

Join Frederik Werner, Head of Analytics and Adobe Analytics champion, for an intimate 1-hour...

Marketing

AI-Ready Marketing Data: Get Powerful Campaign...

222 views October 17, 2023

Marketing data quality can make or break your AI project. Many projects eventually fail to bring...

Analytics

How Campaign Data Anarchy Was Solved at UNSW

880 views April 19, 2023

Are you struggling with campaign data anarchy in your organization? Is unstructured marketing...

Marketing

Where Did My Campaign Click Go?

338 views October 26, 2022

Are you getting high click rates even though your digital campaigns are not performing as you...

Marketing

How to Build an Enterprise-Level Campaign Taxonomy

327 views May 24, 2022

Only 3% of organizations’ data meets basic quality standards*, according to Harvard Business...

Marketing

Unlock the Power of Dynamic QR Codes

464 views April 27, 2022

QR codes are making a comeback. But how do they work? And how do you measure how they are being...

Analytics

How to Turn Data Insights Into Action

266 views February 02, 2022

99,8% of companies are collecting data, but only 5% of them are generating significant...

Marketing

How to Get Better Marketing Data: With Andy...

396 views January 12, 2022

Marketers waste 21 cents of every dollar spent on media due to poor data quality*. Marketing...