Webinars

Track Smart, Win Big: The GA4 Campaign Playbook

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September 30, 2024

Most marketing leaders are challenged proving accurate campaign impact. 95% report that they are not able to use marketing data for holistic decision making*. 

We’re excited to welcome Steen Rasmussen, data expert from IIH, for an exclusive webinar on Google’s 2024 setup. Steen will share his insights on how marketing leaders can leverage holistic data to drive meaningful business impact. Don’t miss this chance to learn how to optimize your strategies for the evolving Google ecosystem and stay ahead of the competition!

TOPICS:
- Campaign tracking in your 2024 Google setup
- Ensuring marketing impact: ROI and economic considerations
- How to get data where it belongs
- Steens Personal Insights and Recommendations

To wrap it all up, Steen will answer your questions to ensure you are fully prepared to take action. 

*Source: Forbes: Data Analytics Marathon