Accutics jsh@accutics.com https://video.accutics.com en-us Visualplatform http://blogs.law.harvard.edu/tech/rss Accutics episodic no https://video.accutics.com/files/rv1.36/sitelogo.gif https://video.accutics.com http://video.accutics.com/data-driven-attribution-a-1 <p><p>&nbsp;</p> <p>Are you struggling to make attribution work for measuring campaign effectiveness?</p> <p>You're not alone.&nbsp;</p> <p>In this webinar, David Ellis - Founder &amp; Managing Director at Station10, and Jimmy Felstead, Solution Architect at Accutics, will share a step-by-step framework to help you better assess how your paid media campaigns are performing and where to allocate your media budget. With the growing scale of marketing data and the potential of a cookieless future, the traditional multi-touch attribution models are getting difficult.</p> <p>Join this webinar to:</p> <ul><li dir = "auto">Gain a deeper understanding of the current attribution challenges and trends in the market&nbsp;</li><li dir = "auto">Get access to a framework that will help you make the most of the marketing data that you have</li><li dir = "auto">Learn how to apply a single-channel model to a multi-channel attribution environment</li></ul><p>&nbsp;</p> </p><p><a href="http://video.accutics.com/data-driven-attribution-a-1"><img src="http://video.accutics.com/64968556/85914501/01687bee340c1b93e845fc468dc21353/standard/download-10-thumbnail.jpg" width="75" height=""/></a></p> http://video.accutics.com/photo/85914501 Thu, 25 May 2023 09:40:00 GMT Data-Driven Attribution: A Step-By-Step Framework to Measuring Campaign... Are you struggling to make attribution work for measuring campaign effectiveness? You're not alone. In this webinar, David Ellis - Founder Managing Director at Station10, and Jimmy Felstead, Solution Architect at Accutics, will share a step-by-step framework to help you better assess how your paid media campaigns are performing and where to allocate your media budget. With the growing scale of marketing data and the potential of a cookieless future, the traditional multi-touch attribution models are getting difficult. Join this webinar to: Gain a deeper understanding of the current attribution challenges and trends in the marketGet access to a framework that will help you make the most of the marketing data that you haveLearn how to apply a single-channel model to a multi-channel attribution environment Are you struggling to make attribution work for measuring campaign effectiveness? You're not alone. In this webinar, David Ellis - Founder Managing Director at Station10, and Jimmy Felstead, Solution Architect at Accutics, will share a... Accutics 01:00:06 <p><p>&nbsp;</p> <p>Are you struggling to make attribution work for measuring campaign effectiveness?</p> <p>You're not alone.&nbsp;</p> <p>In this webinar, David Ellis - Founder &amp; Managing Director at Station10, and Jimmy Felstead, Solution Architect at Accutics, will share a step-by-step framework to help you better assess how your paid media campaigns are performing and where to allocate your media budget. With the growing scale of marketing data and the potential of a cookieless future, the traditional multi-touch attribution models are getting difficult.</p> <p>Join this webinar to:</p> <ul><li dir = "auto">Gain a deeper understanding of the current attribution challenges and trends in the market&nbsp;</li><li dir = "auto">Get access to a framework that will help you make the most of the marketing data that you have</li><li dir = "auto">Learn how to apply a single-channel model to a multi-channel attribution environment</li></ul><p>&nbsp;</p> </p><p><a href="http://video.accutics.com/data-driven-attribution-a-1"><img src="http://video.accutics.com/64968556/85914501/01687bee340c1b93e845fc468dc21353/standard/download-10-thumbnail.jpg" width="75" height=""/></a></p> attribution campaign performance